Built by ecommerce sellers

Tax Planning
Services Built for eCommerce Brands 

Work with a dedicated tax planning advisor who knows ecommerce so you’re not leaving money on the table every year.

“One package. Simple pricing. No long-term commitment required.”

Business & Personal Taxes

150+

eCommerce brands trust EcomBalance

$25M+

in Amazon sales — we’ve been in your shoes

2x / yr

dedicated advisory calls included
PROBLEM STATEMENT

Most US eCommerce Sellers Are Paying More in Taxes Than They Should Be 

Generic tax prep isn't enough when you're running an online brand.
Your CPA files what happened last year. But without proactive planning, you’re missing deductions, timing moves wrong, and handing the IRS more than you owe.

Here’s what we hear from sellers every week:

That’s the gap a dedicated tax planning advisor fills — and it’s what EcomBalance’s Tax Planning Service is built for.

What's Included in Your Tax Planning Package

Proactive Tax Planning for eCommerce — Done For You

EcomBalance’s Tax Planning Service pairs you with an experienced US tax planning advisor who gets to know your business and helps you make smarter moves — all year, not just at tax time. 

Year-Round Strategic Tax Planning

We review your financials and identify tax-saving opportunities specific to your
ecommerce business and personal taxes — before the deadline, not after.

2 Advisory Calls Per Year (Included)

Two dedicated video calls with your tax planning advisor to review your situation, walk through strategies, and answer your questions. Additional calls available for purchase if you want more time.

Ecommerce-Specific Tax Strategy

We understand COGS, inventory, multi-channel revenue, home office deductions, Section 179, Qualified Business Income, and more — because we’ve been ecommerce sellers ourselves.

Clean Financials as the Foundation

Optional bookkeeping and tax planning
together. When your books are clean (by the
15th every month), your tax advisor has what
they need to plan ahead — reach out for bookkeeping pricing.

Proactive Guidance, Not Reactive Filing

We reach out. We flag opportunities. We don’t wait for you to ask the right question —
because most sellers don’t know what they
don’t know. For both personal and business tax planning.

Simple, Transparent Pricing

One package. Everything you need. No surprises.

Full Spectrum Coverage

Tax Planning Advisory Package

$4,999

Starts at (one-time payment)

or

$450 / month
for 12 months

Choose Your Payment Option
No long-term contract required. Prefer a shorter commitment? See our 6-month option in the FAQ below.
How it works

A simple 4-step process to stay ahead on taxes all year.

From onboarding to proactive check-ins, your US tax advisor helps you build a smarter tax plan for your ecommerce business and personal taxes.

1

Get Started

Choose your payment option and complete a short onboarding form so we can learn about your US business, platforms, and current tax situation. Note: only available for US businesses with owners located in the US.

2

Meet Your Tax Planning Advisor 

You’ll be introduced to our dedicated advisor who specializes in ecommerce tax strategy. They’ll review your financials and start identifying opportunities right away. 

3

Build Your Tax Plan

Your advisor develops a customized tax planning strategy based on your business model, revenue, expenses, and goals — then walks you through it on your first advisory call. 

4

Stay Ahead All Year

We monitor your situation, flag deductions and timing opportunities, and check in regularly. Your second advisory call is scheduled mid-year to review progress and adjust as needed.

SOCIAL PROOF / TESTIMONIALS

What eCommerce Sellers Say About EcomBalance 

Important: We don’t guarantee any tax savings results. 

“Cindy Smith and E-Commerce Accounting are the bomb!!! Before Cindy, I had been three years in the e-commerce business with terrible bookkeeping records and did not know my numbers. Cindy and her team have patiently helped me get my records current, and I have a lot less stress come tax time now. Thank you Cindy!.”

Kristal V

Amazon Seller | 7-Figure Brand

“Cindy Smith has given me a tremendous amount of relief by taking over our business accounting. She is an expert in her field. I never have to worry. I have complete faith and trust in her. She always does an excellent job. She always responds quickly to my questions no matter how small or silly. She is dependable and trustworthy. ”

Michael and Lynn R.

Shopify Brand Owner | 6-Figure Brand

“Cindy and the eCommerce Accounting team have been outstanding to work with. As our business has grown, one of my greatest challenges (and pain points) was trying to stay on top of bookkeeping, taxes, tax laws, etc. Working with Cindy and her team has been one of the best investments I have made in my business. They not only help us keep our numbers in order, but also serve as a trusted advisor for my many questions.”

Tim C.

Multi-Channel Seller | DTC Brand

Helped a client change their entity structure
→ Saved over $20K in first year
→ Estimated to save approximately $30K-$50K per year ongoing

Entity Selection & Structure

Tax Planning Services

Helped a client optimize their QBID situation
→ Saved over $53K per year

QBID (Qualified Business Income Deduction) Optimization

Tax Planning Services

Recommended changes to a client in how they were handling transactions
related to a rental property
→ Saved $16K per year

Rental Property Structuring

Tax Planning Services

Assisted a client in properly structuring hiring their child, ensuring full compliance
with IRS and state rules
→ Saved $4k per year

Hiring Children in the Business

Tax Planning Services

Helped clients properly structure home office deductions
→ Typically saving $1K-$2K per year

Business Use of Home

Tax Planning Services

Helped clients choose retirement plans appropriate for their situation
→ Saved one client $15K per year
→ Saved a small business owner $4.2K per year

Retirement Plan Selection

Tax Planning Services

Helped clients optimize state-level PTET elections.:
→ Saving one client $4.6K per year
→ Saving another client $8K per year

PTET (Pass-Through Entity Tax) Optimization

Tax Planning Services

Identified depreciation opportunities for a client
→ Saved over $10,000 in one year

Depreciation Optimization

Tax Planning Services

Helped a client gather documentation to increase basis before sale
→ Reduced gains and saved over $40,000 in taxes

Real Estate Sale – Basis Documentation

Tax Planning Services

WHO THIS IS FOR

Is This Right for Your Business? 

Nathan Hirsch & Connor Gillivan
Founders with firsthand experience building and selling ecommerce businesses.

About EcomBalance

Built by eCommerce Sellers & a Trusted Ecommerce CPA — For eCommerce Sellers

EcomBalance was founded by Nathan Hirsch and Connor Gillivan — two entrepreneurs who sold $25M+ on Amazon before building the bookkeeping and financial services they wish they’d had.

We don’t just understand ecommerce. We’ve lived it. That’s
why we teamed up with Cindy Smith, a proven CPA with 25+ years experience, to offer US tax planning services built around the deductions, timing strategies, and financial structures that actually apply to online sellers — not generic small business advice.

$25M+ Amazon sales experience

Built specifically for online sellers

Tax planning grounded in real operations

What exactly is included in the Tax Planning Service?

You get year-round tax planning strategy tailored to your ecommerce business, 2 advisory calls with your dedicated tax planning advisor per year, and proactive outreach when opportunities arise. You also have the option to purchase additional advisory calls if you want more time with your advisor. Note: This service is only for US based businesses and founders.

Tax preparation is reactive — it’s filing what happened. Tax planning is proactive — it’s making strategic moves throughout the year to reduce what you owe. Most ecommerce sellers only have the former. Our service gives you the latter.

It helps, but it’s not required. Your tax planning advisor will review your financials regardless of who does your bookkeeping. That said, clients with EcomBalance bookkeeping get the most benefit because our team has full visibility into your numbers. You also qualify for discounts when you sign up as a bookkeeping client and tax planning client. There’s also the option to use EcomBalance Tax to file your US income taxes.

Additional advisory calls are available for purchase. Your advisor will let you know the current rate and availability. Most clients find 2 calls plus ongoing outreach covers what they need — but we don’t want you to feel limited if you want more access.
Yes. A 6-month option is available: $2,850 upfront or $500/month for 6 months. Reach out to our team to get started with the 6-month plan.
At the 12-month (or 6-month) mark, our team will reach out with renewal options. Depending on your situation and setup, we may be able to offer a discounted renewal rate to keep you going. We’ll never auto-renew without your approval.
We specialize in Amazon sellers, Shopify brands, Walmart, Etsy, eBay, and multi-channel ecommerce operations. We’re familiar with the specific tax nuances of each platform and how they affect your overall tax situation.

As soon as you complete onboarding. We’ll introduce you to your tax planning advisor and schedule your first call within a few business days of sign-up.

The Tax Planning Service is a 12-month engagement (or 6-month if you chose that option). Because your advisor invests time in understanding your business upfront, we don’t offer mid-term cancellations — but we do offer the 6-month path for sellers who want a shorter initial commitment.

Yes. You can book a free discovery call with our team and we’ll help you understand whether the Tax Planning Service makes sense for your current situation. No pressure, no hard sell.

We offer all of the above and can help you bundle them all together at a discounted rate so it’s all under one roof. Simply book a call with our team to walk through the details and get a custom pricing quote. 

We don’t currently offer tax planning or tax income filing services to businesses and founders outside of the US. However, we have an amazing network of trusted CPAs that cater to non-US businesses that we can introduce you to. Book a phone call and we’ll make the intro. 

In special circumstances, we’ll offer specific tax planning services a la cart and provide you with a custom price based on your needs. If this sounds like you, book a call and we’ll talk through your situation then get you a price for what you need. 

FAQ

Frequently Asked Questions

Ready to get started ?

Stop Leaving Money on the Table

Every year you go without a proactive US tax plan is a year you’re likely overpaying. Let EcomBalance’s US tax planning advisors build a strategy that actually fits how your ecommerce business and personal taxes work.

Wait. Can we help your bookkeeping? Let's chat!

Book a 15-minute call with Keanu to learn more & ask questions. No credit card, no lock-in. Exclusive discounts available. Just ask! 

Zero risk. First month free. Books delivered by the 15th — every month.