What Is Average Order Value & Why Is It Important?
You cannot run a profitable business without first understanding your average order value. This metric will give you valuable insight into how much customers buy from you, and also how each of your products can encourage customers to buy other products that you sell. What Is Average Order Value (AOV)? Average Order Value […]
Top 5 Amazon Marketing Strategies to Take Your Brand to the Next Level
Digital shopping accelerated during the pandemic, and its popularity steadily climbed until 2020. During this time, e-commerce retail sales increased from 11.6% to 15.7% in the United States. Even after the pandemic, the eCommerce industry has a similar upward trajectory of growth. Currently, Amazon accounts for around 40% of eCommerce sales in […]